Sears Shares Jump After Kenmore Brand Appliances Launch On Amazon

A Sears store in Glen Allen

However, in a statement, Charlie Kindel, director of the Alexa Smart Home at Amazon, indicated Alexa-enabled Kenmore washing machines could be next.

Amazon will also begin selling Sears' Kenmore products directly, which is a significant bit of good news (and a new sales channel) for the struggling department store chain. Or with the remote that came with your air condition that always gets misplaced.

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The partnership will allow customers to integrate "smart" Kenmore appliances with Amazon's artificial intelligence program Alexa, enabling customers to turn up their air conditioner "without leaving the sofa", Sears said. As well as Alexa integration, there's also a Kenmore Smart app for smartphones which can be used remotely to adjust temperature, set schedules, and control fan speed. The distribution on Amazon.com is planned to be expanded to the full line of Kenmore home appliances in all US market segments, with Kenmore, Sears Home Services, and Innovel Solutions providing white-glove service for delivery, installation and extended product protection for a full range of home appliances. "We're excited that Kenmore has added Alexa functionality to these products and we think customers will love the convenience of cooling their home, starting their laundry, and more, using only their voice". Sears' stock jumped - more than 10 percent - immediately following the announcement.

The iconic Kenmore's brand includes refrigerators, dishwashers, grills and vacuums.

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This isn't the first time that Kenmore appliances have been available on Amazon, period: Third-party sellers offer gray market parts, accessories, and even some appliances on the site's marketplace.

CEO Eddie Lampert said the company's brand will benefit from reaching a wider group of customers.

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